Technical SEO
Internal Linking at Scale Without Turning Content Into Spam
Build a suggestion-first internal linking workflow that improves discovery while keeping editors in control.
Large publications need systematic internal linking, but automation should assist editors rather than inject uncontrolled links.
Build a link graph
Track source pages, target pages, anchors, and link type.
Quality controls
Prevent self-links, repeated anchors, and irrelevant suggestions.
Sources
- Google Search Essentials · Google Search Central
About Jon Bell
Jon focuses on technical SEO operations for large publishing teams.
Expertise: Crawl optimization, Schema, Content architecture